This combined degree program allows students to undertake studies in the more general business disciplines of the Master of Business Administration while also studying the specific Marketing courses of the Master of Marketing.

The Master of Business Administration program is designed to provide students with a range of analytic, strategic and leadership skills which will prepare them for increasingly competitive careers in business management in the corporate and public sectors. The program offers a grounding in fundamental business areas such as accounting, finance, organisational behaviour, economics, marketing and management. Analytic and problem solving skills are emphasised through an applied understanding of the theoretical framework within which today’s managers must operate, as well as the acquisition of practical skills in teamwork, writing, presentation and time-management. The ability to cope with rapid organisational and technological change is developed through an understanding of organisational behaviour, information systems and organisational change and development.

The Master of Marketing is designed to give students the ability to better evaluate existing and potential market opportunities and to develop strategies that achieve organisational outcomes appropriate for the Australian and international business environment. Students will develop a solid understanding of the theoretical underpinnings of marketing and how they are applied in all contexts.

Total units required

160 units

Program duration

2 years full-time or part-time equivalent up to 6 years maximum.

International students studying this program on campus are required to enrol full time to comply with their student visa requirements and complete their study in the standard minimum program duration. International students requiring enrolment advice should review the program plan corresponding to the semester and year of commencement and can contact their Program Advisor at ProgramAdvice@newcastle.edu.au

On successful completion of the program students will have:

• Effective oral and written skills to communicate complex business management information to a variety of audiences

Entry into the Master of Business Administration/Master of Marketing will be available for applicants who have: Bachelor (Honors) Degree, or an equivalent or higher qualification; or Bachel

TOEFL paper-based test score of 550; TOEFL internet based score of 79; IELTS (Academic) score of 6.5; PTE GSE score of 58; Cambridge English: Advanced score of 58.