Melbourne Business School's Master of Management (Marketing) provides foundation training in a variety of business and management disciplines and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management.

200 Point Program

The 200 Point Master of Management (Marketing) consists of 16 subjects comprising:

• 4 foundation subjects (completed in the first semester of study)
• 4 discipline core subjects
• 2 core subjects
• 4 general electives
• 2 capstone subjects (completed in the final year of study)

150 Point Program

Students entering the Master of Management (Marketing) with 50 points of advanced standing must complete 12 subjects comprising:

• 4 discipline core subjects
• 2 core subjects
• 4 general elective
• 2 capstone subjects

Employment

Our graduates have gone on to some successful and varied careers. These are just some examples:

Within 1 year of graduating

Digital User Experience (UX) and Customer Experience (CX) Manager, GE Capital, Australia

Within 2 years of graduating

Pharmacy Territory Manager, RB (Health consumer goods)

Within 2 years of graduating

National Account Executive, Mondelēz International

Within 3 years of graduating

Experience Design Manager, SapientRazorfish UK

Practical Skills

You will leave the degree with a number of core skills in the following areas:

• Financial management
• Human resource management
• Business analysis and decision making
• Developing strategies to maximise business value
• Marketing management
• Consumer behaviour
• Market research

Entry requirements for the 200 point program Have completed an undergraduate degree (or equivalent) in any discipline Entry requirements for the 150 point program Have completed an undergr

IELTS (academic English Only): 6.5 (no band less than 6.0)
TOEFL Internet-based test: 79 + ; Writing 21; Speaking 18; Reading 13; Listening 13;
Pearson Test of English Academic: 58 + no communicative skill below 50
Cambridge English: Advanced/ Certificate of Advanced English (CAE): 176 + no skill below 169.