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  • Bachelor of Communication and Media (Sports Media) (ARB104.2)

Bachelor of Communication and Media (Sports Media) (ARB104.2)

University of Canberra

Australia

University of Canberra BRUCE Australian Capital Territory 2617

Overview

Give your media dream a sporting chance

If you love sports and telling stories in equal measure, then UC’s Bachelor of Communication and Media (Sports Media) is for you. You’ll explore the media’s role in the reporting of sport and its influence on Australian society and the broader global context.

Throughout this highly practical media course you’ll learn how to research, produce and present sports stories in text, visual and audio formats for mobile, online, social, broadcast and print media. You’ll also report on ‘live’ sporting events that often captivate the nation and the world, interview elite athletes and coaches, and host your own podcast and TV panel show.

Study a Bachelor of Communication and Media (Sports Media) at UC and you will:

  • evaluate the public interest and cultural importance of sports journalism
  • produce insightful and engaging reporting that demonstrates an understanding of the Australian and global sporting landscape
  • instinctively adapt sports journalism concepts and skills to diverse media and corporate environments
  • critically apply knowledge and judgement in the production of multimedia sports content in fast-paced environments.

Work Integrated Learning

Exclusive Work Integrated Learning opportunities exist thanks to the course’s distinctive location in Canberra and relationships with professional sporting clubs and organisations. You’ll undertake a compulsory six-month internship as both a digital media producer for a sporting organisation, and as a sports journalist in a media newsroom. Previous internship hosts have included the Canberra Times, Canberra Raiders, ACT Brumbies, Capital Football, Basketball ACT, Fox Sports, Cricket ACT and AFL Canberra.

You’ll graduate career-ready with an exceptional portfolio of published work, including news stories, videos, podcasts, photography and even your own website. Past sports media graduates have found employment with companies including FIFA, Swimming Australia, ABC Grandstand, ABC TV news, Cricket Australia, Sky Sports, Cycling Australia, Fairfax Media and Netball Australia, among many others.

Study Option

  • Tuition Fees
  • Duration156 Weeks
  • Intake29 July 2024
  • Study Typecampus
  • Campuses Canberra, Bruce
    Australian Capital Territory ( Inc. Canberra )
    Kirrinari St, Bruce, 2617

Course Structure

Course duration

Standard six semesters full-time or equivalent. Maximum twenty semesters.

Learning outcomes

Learning outcomes Related graduate attributes
Evaluate the public interest and cultural importance of sports journalism.

2. UC graduates are global citizens:

2.1 Think globally about issues in their profession;

2.2 Adopt an informed and balanced approach across professional and international boundaries;

2.3 Understand issues in their profession from the perspective of other cultures;

2.4 Communicate effectively in diverse cultural and social settings;

2.5 Make creative use of technology in their learning and professional lives; and

2.6 Behave ethically and sustainably in their professional and personal lives.

Critically apply knowledge and judgment in the production of multi-media sports content in fast-paced environments.

1. UC graduates are professional:

1.1 Employ up-to-date and relevant knowledge and skills;

1.2 Communicate effectively;

1.3 Use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems;

1.4 Work collaboratively as part of a team, negotiate, and resolve conflict;

1.5 Display initiative and drive, and use their organisational skills to plan and manage their workload; and

1.6 Take pride in their professional and personal integrity.

3. UC graduates are lifelong learners:

3.1 Reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development;

3.2 Be self-aware;

3.3 Adapt to complexity, ambiguity and change by being flexible and keen to engage with new ideas; and

3.4 Evaluate and adopt new technology.

Produce insightful and engaging reporting that demonstrates an understanding of the Australian and global sporting landscape.

2. UC graduates are global citizens:

2.1 Think globally about issues in their profession;

2.2 Adopt an informed and balanced approach across professional and international boundaries;

2.3 Understand issues in their profession from the perspective of other cultures;

2.4 Communicate effectively in diverse cultural and social settings;

2.5 Make creative use of technology in their learning and professional lives; and

2.6 Behave ethically and sustainably in their professional and personal lives.

3. UC graduates are lifelong learners:

3.1 Reflect on their own practice, updating and adapting their knowledge and skills for continual professional and academic development;

3.2 Be self-aware;

3.3 Adapt to complexity, ambiguity and change by being flexible and keen to engage with new ideas; and

3.4 Evaluate and adopt new technology.

Reflexively adapt sports journalism concepts and skills to diverse media and corporate environments.

1. UC graduates are professional:

1.1 Employ up-to-date and relevant knowledge and skills;

1.2 Communicate effectively;

1.3 Use creativity, critical thinking, analysis and research skills to solve theoretical and real-world problems;

1.4 Work collaboratively as part of a team, negotiate, and resolve conflict;

1.5 Display initiative and drive, and use their organisational skills to plan and manage their workload; and

1.6 Take pride in their professional and personal integrity.

2. UC graduates are global citizens:

2.1 Think globally about issues in their profession;

2.2 Adopt an informed and balanced approach across professional and international boundaries;

2.3 Understand issues in their profession from the perspective of other cultures;

2.4 Communicate effectively in diverse cultural and social settings;

2.5 Make creative use of technology in their learning and professional lives; and

2.6 Behave ethically and sustainably in their professional and personal lives.

Placements requirements

240 Hours for 11575 Professional Practice Internship

Majors

Awards

Award Official abbreviation
Bachelor of Communication and Media (Sports Media) BComm&Media (SportsMedia)

Enquiries

Student category Contact details
Current and Commencing Students: Email artsanddesign.enquiries@canberra.edu.au or Phone (02) 6201 2570 or 6206 3887
Prospective Domestic Students: Email study@canberra.edu.au or Phone 1800 UNI CAN (1800 864 226)
Prospective International Students: Email international@canberra.edu.au or Phone +61 2 6201 5342

Career Outcomes

  • Sports journalist (newspaper, magazine, radio, television and online)
  • Digital media producer
  • Sports communications officer
  • Sports marketing officer
  • Sports editor
  • Media adviser
  • Sports commentator

Academic

For international students studying an Australian Year 12 qualification, your selection rank is your ATAR plus any adjustment factors you may be eligible for. If you’re an international stud

Entry Requirement

Academic IELTS of 6.0 or equivalent, with no band score below 6.0; TOEFL iBT: Overall score of 60 with: R: 13; L: 12; S: 18; W: 21; Pearson Test of Academic English: 50 with no skill score below 50; Cambridge English Scale: 169 with no sub-score below 169: Occupational English Test: No grade lower than 'C' in any of the sub-tests.

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